Case Studies
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SPIRIT OF CACAO
Challenge: Increase visibility for luxury boat hire services.
Solution: Focused SEO strategy with optimised keywords.
Results:
• Traffic: 216% increase with 723 organic traffic growth
• Increased inquiries: Experienced a 120% rise in product inquiries, demonstrating heightened interest from potential customers.
• Broadened audience: The brand expanded its reach to new demographics, tapping into health-conscious consumers and chocolate enthusiasts across various platforms.
Conclusion: Spirit of Cacao’s SEO efforts improved visibility and engagement.
VET
RESOURCES
Challenge: Increase visibility for VET training resources.
Solution: Implemented a targeted SEO strategy with enhanced keyword optimization.
Results:
• Traffic: 767% increase in organic traffic, reaching 1,552 visits/month
• Increased inquiries: 55% rise in inquiries
• Broadened audience: Expanded reach into new sectors
Conclusion: The SEO strategy successfully boosted VET Resources' visibility and engagement.
Kahuna
Challenge: Increase visibility for trampolines for sale in Australia
Solution: Implemented a creative SEO approach with targeted keywords.
Results:
• Traffic: 14,632 organic visits with 6,277/month
• Increased inquiries: Achieved a 150% rise in customer inquiries about trampolines.
• Broadened audience: Reached new markets, attracting families and fitness enthusiasts across Australia.
Conclusion: This strategic shift led to enhanced brand awareness and stronger engagement with potential customers.
Waxing Queen Salon
Challenge: Increase visibility for waxing hair removal services
Solution: Implemented a tailored SEO approach focusing on high-impact keywords.
Results:
• Traffic: 1,463 organic visits with 476/month
• Increased inquiries: a staggering growth in appointment bookings for waxing services.
• Broadened audience:Attracted new clients from surrounding suburbs seeking hair removal options.
Conclusion: The focused strategy resulted in improved brand visibility and customer engagement.
Melbourne Boat Hire
Challenge: Increase visibility for luxury boat hire services.
Solution: Focused SEO strategy with optimised keywords.
Results:
• Traffic: 179% increase in organic traffic, reaching 6,471 visits/month
• Increased inquiries
• Broadened audience
Conclusion: Melbourne Boat Hire's SEO efforts improved visibility and engagement.
Banana Homes
Challenge: Attract home buyers for custom building services.
Solution: Strategic keyword optimization.
Results:
• Traffic: 19,624 increase in traffic growth
• More inquiries
Conclusion: Banana Homes' SEO strategy increased visibility and drove client engagement.
Fox and Hart
Increase visibility for custom wedding signs online in Australia
Solution: Developed a customised SEO strategy centred on impactful keywords.
Results:
• Traffic: 3.1K% increase in traffic growth over 1 year and 7 months
• Increased inquiries: 150% rise in inquiries for custom sign orders.
• Broadened audience: Expanded reach to clients across multiple states seeking unique wedding decor.
Conclusion: The targeted approach successfully enhanced brand awareness and customer engagement, resulting in a thriving online presence.
Baird Maritime
Challenge: Boost traffic and visibility for maritime services.
Solution: Keyword strategy targeting maritime professionals.
Results:
• Traffic: 8,197/month
• Frequent visits
Conclusion: Baird Maritime’s SEO efforts strengthened their presence in the maritime industry.
Simply Beds
Challenge: Increase visibility for bed ensembles and mattresses in Australia
Solution: Implemented a customised SEO strategy emphasising relevant keywords and quality content.
Results:
• Traffic: 2,339 organic visitors with 2,110/month
• Increased inquiries: 120% rise in customer inquiries for products.
• Broadened audience: Expanded reach to new markets, attracting customers in regional areas.
Conclusion: The focused SEO efforts successfully enhanced brand presence, driving both traffic and sales growth.
APC
Challenge: Attract relevant visitors and boost engagement.
Solution: Targeted keyword strategy.
Results:
• Traffic: increase growth to 59,776 with 12,768/month
• Improved engagement
Conclusion: APC’s SEO strategy drove significant traffic and engagement.
VET Advisory Group
Challenge: Increase visibility for RTO consultation services.
Solution: Implemented a strategic SEO plan focusing on relevant and high-traffic keywords for the education and training sector.
Results:
• Traffic: Achieved steady growth with 153/month in organic traffic.
• Increased inquiries: Significant rise in consultation requests from RTOs.
• Broadened audience: Expanded reach to education providers across various regions.
Conclusion: The targeted SEO approach effectively improved visibility and engagement, driving both traffic and inquiries.
Pittella
Challenge: Increase visibility for luxury home fittings.
Solution: Optimised keywords to drive website traffic.
Results:
• Traffic: 4,925 inquiries
• Higher lead engagement
Conclusion: Pittella’s SEO approach attracted quality leads and supported business growth.
Hales Australia
Challenge: Attract traffic searching for electrical solutions.
Solution: Targeted organic keyword strategy.
Results:
• Traffic: 2,795/month
• Higher inquiries
Conclusion: Hales Australia's SEO efforts improved their online visibility, driving inquiries.
AKE Sales Tech NZ
Challenge: Grow traffic and attract relevant leads.
Solution: Optimised SEO with industry-specific keywords.
Results:
• Traffic: 215
• Increased inquiries
Conclusion: AKE Sales Tech NZ’s SEO strategy drove more relevant traffic, boosting growth.
Melbourne Yarra River Cruises
Challenge: Increase traffic and inquiries for boat cruises.
Solution: Focused keyword optimization.
Results:
• Traffic: 2,064
• More inquiries
Conclusion: Melbourne Yarra River Cruises' SEO strategy successfully expanded audience reach.
Carrera Car Wash
Challenge: Attract local traffic for car wash services.
Solution: Optimised service-specific keywords.
Results:
• Traffic: 1,899/month
• More local bookings
Conclusion: Carrera Car Wash’s SEO campaign boosted local visibility and customer bookings.
Bayside Smash Repairs
Challenge: Increase traffic and attract customers for premium auto repair services.
Solution: Highly relevant SEO keywords.
Results:
• Traffic: 1,624
• Increased inquiries
Conclusion: Bayside Smash Repairs’ SEO strategy boosted traffic and inquiries, expanding their customer base.
Victoria Differentials and Transmissions
Challenge: Attract more visitors for differential and transmission services.
Solution: Focused SEO on key automotive terms.
Results:
• Traffic: 1,518/month
• Increased inquiries
Conclusion: Victoria Differentials and Transmissions' SEO strategy drove more leads and appointments.
Iluka Yachts
Challenge: Increase visibility for boat sales and trailers.
Solution: Optimised boating-related keywords.
Results:
• Traffic: 51
• Increased inquiries
Conclusion: Iluka Yachts' SEO efforts attracted boating enthusiasts, boosting sales inquiries.
UR Protection Security Services
Challenge: Grow inquiries for security services.
Solution: Effective keyword strategy focused on protection solutions.
Results:
• Traffic: 397/month
• More relevant inquiries
Conclusion: UR Protection Security Services' SEO campaign expanded their audience and inquiries.
Trylo
Challenge: Increase visibility for the Trylo brand online.
Solution: Developed a strategic SEO plan focusing on targeted, high-impact keywords to improve organic search rankings.
Results:
• Traffic: 16,999 organic traffic growth with 9,234/month
• Increased inquiries: Significant boost in inquiries for Trylo products
• Broadened audience: Expanded reach to new customer segments across India
Conclusion: The SEO strategy enhanced Trylo’s online presence, driving both traffic and engagement.
